Since its inception in 1856, Burberry
The Birth of an Icon
Thomas Burberry's vision was to create functional yet fashionable clothing. In 1879, he invented gabardine, a breathable, weatherproof fabric that revolutionized outerwear. This innovation led to the creation of the iconic Burberry trench coat, designed originally for military officers during World War I. The trench coat quickly became a symbol of British resilience and style.
Distinctive Check Pattern
One of Burberry's most recognizable trademarks is its nova check
Modern Innovations
In the 21st century, Burberry has embraced technology to redefine luxury retail. The brand was a pioneer in live-streaming fashion shows and integrating digital experiences into its stores. Under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, Burberry has blended its rich history with contemporary trends, appealing to a new generation of fashion enthusiasts.
For a detailed look at some of Burberry's iconic products, you can explore this interactive product spreadsheet.
A Global Phenomenon
Today, Burberry operates in over 100 countries, with flagship stores in fashion capitals like London, New York, and Tokyo. The brand's commitment to quality, innovation, and sustainability continues to set it apart in the competitive world of luxury fashion.
From its humble beginnings in a small English town to its status as a global icon, Burberry’s story is a testament to the enduring power of creativity and tradition. Whether through its iconic trench coats or modern digital innovations, Burberry remains a symbol of timeless elegance.